Effectiveness of your marketing campaign: How to track campaign performance in Google Analytics?

All you have to do to track campaigns automatically is use Google’s campaign URL builder ( https://ga-dev-tools.web.app/campaign-url-builder/ ) to create a trackable URL. While you can also add UTM parameters manually to any link, this tool makes it really easy to build your URLs with all the relevant information. All you have to do is enter the URL you want to track, along with the parameters to track it by.

Once you fill out your campaign details, Google will give you your trackable URL.

Once you have the URL, you can copy it and use it to begin tracking a marketing campaign.

Since the reports for the links are your own and only really need to make sense to you and your marketing teams, there’s technically no wrong way to label your tracked URLs.

However, there are a few suggestions to keep your reports cleaner and your attribution data easier to parse for insights:

  • Consider a standard naming convention upfront. Because each URL will have multiple parameters, things can get messy and difficult to read later, unless you adopt a similar style upfront for naming everything.
  • Keep in mind that anyone clicking on the link will be able to see the parameter’s label, so don't write anything you wouldn’t want your customers or your competitors to see.
  • Parameters are case-sensitive. If you want to keep it simple, just default to lowercase letters and avoid spaces or dashes.
  • Because these tracked URLs tend to be long, if you’re displaying them publicly, like in ad copy or a social media bio, you can consider using a link shortener service like bit.ly to make them shorter.
  • Only create parameters that are necessary.Redundant parameters only serve to split your traffic unnecessarily.
  • Utm_source and utm_medium must always be used together. If you’re missing either one, the traffic won’t show in your reports.
  • Without UTM parameters, the traffic from a link may still be assigned a default source and medium, or it may get attributed as general direct traffic.

The Best Free Website Builders 2021

It's usually quicker, easier and more efficient to create and edit a site entirely online with a WYSIWYG editor, but if you want complete control over every aspect of your site's design and web hosting, you'll need a desktop-based free website builder.

So whether you're looking to create a site for your business, a new blog, or you just fancy creating an online presence for yourself, here are the best free website builder services to help you out.

* Ucraft – Connect Your Domain for Free

This is an interesting product as they are the only ones that allow you to connect an existing domain name for free! They also include SSL security at no extra cost but note that you will be limited to 15 pages on the free plan. Their cheapest paid plan is called Pro, starts at $10 per month and includes pro features such as multilingual sites.

Ucraft is a relatively advanced website builder, allowing you to fine-tune your styles such as fonts, colors, and spacings. Overall, we found it more complicated, though, than other free website builders as the editor isn’t quite as self-explanatory.

Let’s hope that this business model can work long-term. They are giving away quite a lot for free (which is great!) but it makes us wonder if this is sustainable.

How to get a Free domain name ?

Freenom is the world's first and only free domain provider. Freenom mission is to bring people online and help countries develop their digital economy.
You won’t get a proper domain name, because .com or .net domains always come at a cost. As you have seen, most providers will give you a subdomain such as yourname.providername.com.

A free subdomain may be fine for a personal website, but it is not recommend for professional or commercial sites for the following reasons:

  • It looks unprofessional.
  • You’re not doing yourself any favors in terms of search engine rankings (more on this below).
  • It’s not easy to remember such a long name
  • There is actually a place where you can get free domain names that aren’t subdomains. At Freenom you can get a few (admittedly, obscure) domain names for free: .tk, .ml, .ga and a few others. So you could name your site mycoolsite.ml, for example. Now, I wouldn’t recommend building your business on top of such a free domain name.

But if it’s just for a personal project that’ll be completely fine. Freenom allows you to forward your domain name to a URL (such as your free website’s subdomain) or to point it to a website, which is a bit of a technical process. Pointing your domain is actually the professional way as then it will entirely run on this domain and no one will ever see the subdomain.

TOP best Bootstrap Editors

In simple words, Bootstrap editors are handy tools that allow you to easily select the components that you need and use them. Website developers who are not familiar with Bootstrap editors will be probably wondering why they should use these editors. Several expert web developers love to use Bootstrap editors because they make testing, prototyping, and building websites a lot easier. Most of the Bootstrap editors out there are also equipped with several handy features. Each and every Bootstrap editor available in the market are unique. However, most of them do contain a drag and drop functionality that is built using the huge component library of the Bootstrap framework. Some of the best and most popular Bootstrap Code Editors that you should give a try while working on web design or development projects are the following. 

free website building tool that requires no coding skills: Webflow vs Mobirise vs Nicepage

Webflow is a web design tool that allows users to create web pages without code. The application contains finished websites or, if requested by the designer, exports clean and ready-to-use codes for other hosting sites. With this platform, designers can unleash their creativity. The website builder software is extremely flexible and can support HTML, CSS, and JavaScript. It also offers many design elements and animations. The web builder software (WBS) also saves websites. While web designers previously outsourced coding, they can now design and create websites themselves. Therefore, the application makes the process less demanding and less expensive. For design teams, cooperation is essential to meet customer specifications. The WB software provides a platform where team members can meet and work together to create stunning websites. Also, customers can access work in progress so they can be edited and updated at any time. Webflow Editor, allow publishers or writers can easily insert textual content into the design. In minutes, they can structure new or organized content as they see fit.

The best desktop cloud sync apps

Allway Sync uses innovative synchronization algorithms to synchronize your data between desktop PCs, laptops, USB drives, remote FTP/SFTP and WebDAV servers, various online data storages and more. Data compression and encryption are supported. It combines bulletproof reliability with extremely easy-to-use interface. Allway Sync also can synchronize your PC data with a Mac via Sync Gateway.

Insync is, by far, the best of the best for syncing Google Drive to your desktop. Not only can you sync multiple Google accounts (each account will require a separate license for a one-time fee of $29.99), but you can determine what is synced, where it is to be synced, as well as work with teams (requires a team account, which is a one-time fee of $49.99 per Google account), get notifications on your desktop, preserve directory structure, merge folders, share files/folders from the desktop, and so much more.

The Best Free Podcast Cloud Hosting Services 2020

Podcast hosting is different than website hosting because it offers specific tools built to optimize the subscriber experience (we’ll explain more later in the article).

Choosing a reliable podcasting hosting platform is crucial for your podcast because it will help you grow your audience faster while making it easier to manage your podcast files.

A podcast hosting service acts as the home for your show. Just like a website needs a hosting provider, podcasts also need some way to help store and distribute the podcast audio files. Though most have cost tiers associated with them, and you can read about our favorite podcast hosting services here, several have more affordable options and some even provide free podcast hosting. Below is a list of the pros and cons and reviews of the best free podcast hosting services.

In general, podcast hosting services:

The best Desctop virtual machines for personal and Small Business

The virtualization concept can be simply considered as one computer within another. It will allow us to use multiple operating systems on a single computer or machine. This, in turn, makes the work much easier as we cannot change the operating system as per our requirement every time. For IT Professionals or Developers it will be an easier option to use virtualization software.

Virtual machines offer the ultimate hack: an alternative OS experience without a significant investment. You might think that once you select an operating system, you can’t change your mind unless you want to buy a new computer.


VMware has been in the virtual machine game since 1998 and offers three different pieces of virtualization software: VMware Workstation Pro, VMware Fusion, and VMware Workstation Player.
The Workstation Pro package is ideal for professional users who desire a powerhouse virtual machine capable of simultaneously running applications on multiple guest operating systems. VMware’s Fusion, meanwhile, is a simpler application designed for home users who want to run Windows on their Mac machine and it supports iMac displays.

The Best Cloud Virtual Desktop Solution for Small Business

Virtual client computing (VCC) solutions, a.k.a. Desktop-as-a-Service (DaaS), have come a long way in recent years. Instead of having to purchase software in order to deploy an on-premises backend server infrastructure, you can now simply subscribe to a cloud-based VCC provider and provision virtual desktops and applications directly from the cloud. But while the technology has gotten simpler to implement, for several reasons it can still feel daunting for smaller businesses to consider deploying cloud-based remote desktop delivery solutions.

Desktop virtualization has been looked upon as a solution for enabling central management security of your user’s desktops and with less IT management overhead.

Using virtual desktops which has a Windows operating system, you can access it from an iPad and Android device desktop or a laptop. You have access to your personalized desktop environment or a workspace. This means I can work at home, at the office, from a hotel or anywhere else. And from each device, I will have access to my data and applications.

Now, this approach separates your operating system’s data and apps from local hardware, running them instead separately on a remote server.

Creating a desktop virtualization environment internally has been expensive and complicated. Users have often lacked the productivity experience of a locally provisioned desktop, and it can take weeks and sometimes months to get a successful implementation up and running.

Top 10 Free VPN Services for your Small Business

While it’s easy to find a free VPN, finding a trustworthy one with no hidden costs that will actually let you access Netflix and torrents, plus keep you secure? That’s a lot more challenging. I tested and ranked hundreds of elements across 45 VPN services that claimed to be free, to bring you the ultimate list of the 10 best free VPNs.

Almost every free VPN comes with a catch. In most cases, vendors will limit your data, bandwidth, connection speed, available server locations, and even block you from streaming services. In fact, some free VPNs could endanger your privacy. And this is why I’ve researched so many; the list you’re about to read has only secure FREE VPNs, with no hidden costs, risks, or headaches.

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